Tag. Trace. Deliver.

Know where it is — not where it was last scanned.

Carrier tracking reports a checkpoint after the fact. A ShipTrace label reports its own position the whole way, over cellular and Bluetooth, and every point it sends lands on one live map your whole team can watch.

  • Printable smart labels
  • One map, every carrier
  • Alerts when it arrives — and when it does not
NW-4417-AIn transit
Reporting
50 km
Last reported
4 min ago
Accuracy
± 12 m
Positions
128
Scroll to explore

The gap

Carrier tracking answers a different question.

It tells you where a package was, at a facility, at the moment somebody scanned it. Everything in between is inference — and the gaps are where the expensive surprises live.

Where it was, not where it is

A scan is a record of the past. By the time it appears on a tracking page the package has moved on, and nothing says how far.

The silent middle

Between the collection scan and the delivery scan a shipment can sit in a yard for two days. Carrier tracking will not mention it.

The "any update?" tax

Your team answers the same question by phone and by email all day, holding exactly the same information the customer already has.

Exceptions surface late

You usually find out that a shipment stalled when somebody downstream complains — not on the day it stopped moving.

One portal per carrier

Every carrier has its own tracking page, its own login and its own idea of what a status word means. None of them talk to each other.

No record of the path

For high-value or sensitive freight, a checkpoint in a distant city is not evidence of where the box actually travelled.

How it works

Three steps, and the label does the work.

Nothing changes about how you pack or who carries the box. One extra label goes on, and from that moment the package reports for itself.

01

Tag any package with one of our smart labels.

The label is printable and thin enough to go on the box like any other label. Scan it at your bench and link it to your own reference — a PO number, a job number, a customer SKU — so the map speaks your language rather than ours.

  • Printable, paper-thin labels
  • Link by scanning, in batches
  • Your reference, kept exactly as you typed it
02

Trace it on one live map as it travels.

Every position the label reports lands in ShipTrace and is drawn on one map at the accuracy the label claimed. Filter by category, by state, or by what has gone quiet while still in transit. The filters live in the URL, so a view is a link you can send to somebody.

  • One map for every trace
  • Accuracy drawn at its real size
  • Filtered views are shareable links
03

Deliver and know the moment it arrives.

Draw a zone around a depot, a customer site or a border crossing and ShipTrace tells you when a package enters or leaves it. Give a trace an arrival deadline and it will also tell you about the package that never turned up.

  • Geofence alerts on entry and exit
  • Arrival deadlines that raise themselves
  • Notifications by email and by text

The labels

Two kinds of label, and we always say which one you are reading.

Both are printable and both go on the outside of the box. What differs is how the position is established — and that difference is worth knowing, so we never hide it.

Cellular

It reports its own position

A cellular label works out where it is and sends that position over the mobile network, wherever it has coverage — no reader, no bystander, nothing to be passed by. Fixes are tight, usually accurate to tens of metres, and they keep coming on a twenty-minute interval by default.

This is the label for the shipment you cannot afford to lose sight of.

Bluetooth

It is sighted as it travels

A Bluetooth label announces itself, and the tracking network reports where it was heard — by a reader in a depot, or by a phone that happens to pass. It costs less and lasts longer, and a sighting places the package within a few hundred metres rather than a few dozen.

This is the label for volume: enough to know the lane is moving.

A 12 metre fix and a 710 metre sighting are both true. They are not the same claim.

So ShipTrace draws each one at its real size on the map, as geography rather than as a fixed dot that lies at every zoom level but one, and frames the two alike so you can compare them honestly. A soft claim must never look like a hard one — that is the single easiest way for a tracking product to mislead the person relying on it.

The portal

Everything around the map.

The map is the point, but a package that arrives at three in the morning still needs to tell somebody. This is the rest of it.

One live map

Every reported position for a trace, in order, with the accuracy of each one drawn as real geography and a scale bar to read it against.

Your own categories

Group traces the way your business already thinks — by customer, by lane, by product line — and filter the map and the list by them.

Geofence alerts

A zone on the map and a rule: tell me when anything in this category enters the Rotterdam depot, or leaves it.

Arrival deadlines

The alert for the package that never arrived, not only for the one that did. Raised by the clock, once, and never quietly withdrawn.

Email and text

Alerts reach the people who need them by email, and by text message where we have completed carrier registration for your region.

Scan station

A bench screen built for a barcode scanner: label, reference, next. Link a whole outbound run without touching the keyboard.

Label inventory

How many labels you hold, per product, what is still on order, and what has already gone out on a package.

Automatic replenishment

Set a threshold per product and ShipTrace reorders on your saved card before you run out. Off by default, and always visible in your order history.

Owners and members

Everyone on your team can watch every trace. Only an owner can buy labels or change the card — and support can never spend on your behalf.

Buy from inside

Order labels by card in the portal, priced per label against your own agreed rates, with every order and every line kept in your history.

What we will not say

A tracking product earns its place by admitting what it does not know.

We never invent a position.

Every point on your map came from the label itself. Nothing is interpolated between two fixes, and nothing is inferred from a carrier's schedule. If the label has not reported, the map is empty and says why.

Silence is not a fault.

A quiet label may be inside a metal container, in a coverage gap, or out of battery. The label does not tell us which, so we do not pretend to know: we show Not reporting since and the time of the last position. Never expired.

Not activated means not activated.

A label sends nothing at all until it is activated. Until it does, we say Not activated — no location yet, which is a fact, rather than showing a placeholder pin that is not.

Who it is for

Shippers who get asked where it is.

ShipTrace is at its best where a single package matters enough to be worth a label of its own.

High-value and one-off freight

Where the shipment is worth more than the tracking, and "it was scanned somewhere last night" is not an answer anybody accepts.

Time-critical parts and service kits

An engineer is standing at a site waiting for a box. You need to know whether it is twenty minutes away or still in a depot.

Returns, samples and reusable assets

Things that go out and are meant to come back. A label on the case tells you where it stopped and whether it ever started.

Anyone running more than one carrier

One map across every carrier you use, because the label belongs to you rather than to whoever is carrying the box today.

Questions

The things people ask first.

If yours is not here, write to us — a person answers.

Does anyone have to install an app?

No. The label reports on its own and ShipTrace runs in a browser. Nobody at the receiving end installs anything, signs anything, or scans anything.

Does this replace my carrier?

No. Keep shipping exactly as you do today. ShipTrace runs alongside your carriers and tells you the part their tracking cannot: where the box is between the scans.

How accurate is it, really?

It depends on the label. A cellular label reports its own position and is usually accurate to tens of metres. A Bluetooth label is sighted as it passes readers and phones on the tracking network, which places it within a few hundred. We draw each at its true size and never round a soft claim into a hard one.

What happens when a label goes quiet?

We say so, plainly: "Not reporting since" and the time of the last position we received. A quiet label may be inside a metal container, in a coverage gap, or out of battery, and the label does not tell us which — so neither do we. We never call it expired, and we never fill the gap with a guess.

Can I sign up online?

No, and that is deliberate. We create your organization and your owner account ourselves, allocate your labels to you, and ship them. Ask for access and a person will reply.

Who can see our traces?

Only your organization. Every query is scoped to the organization on your account, and the database itself is built to refuse a read that would cross between two customers — it is not left to the application to remember.

What does it cost?

Labels are bought by the pack from inside the portal, priced per label against a minimum order, with your own agreed rates applied to your account. Ask us for current pricing.

Tag. Trace. Deliver.

See ShipTrace with your own shipments.

Tell us what you ship and where it goes. We will set up your organization, allocate your first labels and send them out — then you sign in and watch the next one move.